Dastan Jewellery

This Privacy Policy explains how Dastan Jewellery (“we”, “our”, “us”) collects, uses and protects your personal information when you visit or make a purchase from https://www.dastanjewellery.pk (the “Website”).

We are an online-only jewellery store based in Pakistan, and we are committed to keeping your data safe, secure and used only for legitimate business purposes.

By using our Website, you agree to the practices described in this Privacy Policy.

1. Who We Are

Dastan Jewellery is a modern online jewellery brand in Pakistan, offering stylish, high-quality and affordable jewellery with nationwide delivery.

If you have any questions about your data, you can contact us via email or through our contact page.

2. Information We Collect

We collect information to process orders, improve our services and provide a safe shopping experience.

a) Information you provide to us

When you place an order, contact us or create an account, you may provide:

  • Full name

  • Mobile number

  • Email address

  • Shipping address

  • Billing address (if different)

  • Order details (products purchased, prices, date)

  • Messages or queries sent via forms, email, chat or social media

b) Information collected automatically

When you browse our Website, certain information is collected automatically, such as:

  • IP address

  • Browser type and version

  • Device type (mobile, tablet, desktop)

  • Pages viewed, time spent and click activity

  • Referring source (e.g., search engine, social media, ad)

  • Approximate location (city or region level)

This is usually gathered through cookies and analytics tools.

We do not intentionally collect sensitive personal data like financial account numbers, national ID scans or passwords via public forms.

3. How We Use Your Information

We use your personal information only for valid, clear purposes, including:

  • Processing and delivering your orders

  • Sending order confirmations, updates and tracking information

  • Communicating with you about your orders, returns or support queries

  • Improving our Website, product selection, user experience and customer service

  • Showing offers, recommendations or promotions (where allowed)

  • Preventing fraud, abuse or misuse of our Website

  • Fulfilling legal, tax or regulatory obligations in Pakistan

We do not sell your personal data to third parties.

4. Cookies & Similar Technologies

Our Website uses cookies and similar tracking technologies to:

  • Remember your cart, preferences and login status

  • Improve speed, performance and user experience

  • Analyse traffic (which pages are visited, how often, etc.)

  • Measure the performance of campaigns and promotions

You can control cookies through your browser settings. Disabling some cookies may affect certain features of the Website, such as login or cart functionality.

5. Payment Processing & Third Parties

To complete your orders and run our online business, we work with third-party providers, such as:

  • Payment gateways (for online card or wallet payments)

  • Courier and logistics partners (for delivery across Pakistan)

  • Analytics and advertising tools (to understand and improve performance)

  • Email/SMS/WhatsApp services (for notifications and order updates)

Where online payments are used:

  • Payment details are processed directly by the payment gateway.

  • We do not store full card numbers or CVV codes on our servers.

Each third party has its own privacy policy. We aim to work with reputable companies that follow acceptable security and privacy practices.

6. Marketing & Communications

We may send you marketing communications about:

  • New jewellery arrivals

  • Special offers and discounts

  • Restocks or exclusive drops

How we contact you:

  • Email

  • SMS

  • WhatsApp (where applicable)

  • Social media (if you follow or interact with our pages)

You can opt out of marketing messages at any time by:

  • Clicking “unsubscribe” in marketing emails (if available)

  • Following opt-out instructions in SMS/WhatsApp (where provided)

  • Contacting us directly and asking to be removed from marketing lists

Order-related messages (e.g., order confirmation, shipping updates) are not considered marketing and will still be sent as needed.

7. Data Retention – How Long We Keep Your Data

We keep your personal information for as long as:

  • It is needed to complete your orders and provide services

  • Required for legal, accounting or tax reasons

  • Useful for resolving disputes or support issues

For marketing purposes, we keep your details until you unsubscribe or request removal, subject to applicable legal requirements.

When data is no longer needed, we take reasonable steps to delete or anonymize it.

8. Data Security

We use technical and organizational measures to protect your personal data, such as:

  • SSL/HTTPS encryption for website traffic

  • Limited access to customer and order data

  • Reputable hosting and security tools

However, no method of transmission or storage over the internet is completely secure. We strive to protect your information but cannot guarantee absolute security.

9. Your Rights

Depending on applicable laws in Pakistan, you may have the right to:

  • Request access to the personal data we hold about you

  • Ask us to correct inaccurate or incomplete information

  • Request deletion of your data (where no longer needed and legally allowed)

  • Object to certain types of processing (like direct marketing)

  • Withdraw consent where processing is based on your consent

To exercise these rights, please contact us at: support@dastanjewellery.com

10. Children’s Privacy

Our Website is intended for adults and is not directed at children under 13.
We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us so we can remove it where appropriate.

11. International Data Transfers

Although our primary business and customers are in Pakistan, some of our third-party providers (hosting, analytics, email, etc.) may store or process data on servers located outside Pakistan. We aim to work with providers that apply reasonable data protection measures.

12. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes in our services or Website

  • New legal or regulatory requirements

  • Improvements in how we handle data

The “Last updated” date at the top shows when it was last revised. By using the Website after any update, you accept the revised Privacy Policy.

13. Contact Us

If you have questions, concerns or requests related to this Privacy Policy or your personal data, you can contact us at:

FAQs

1. What information does Dastan Jewellery collect from customers?

We collect your name, mobile number, email, shipping/billing address and order details when you place an order, plus technical data such as IP address and pages visited to improve security and performance.

2. Do you share my information with third parties?

We only share your information with trusted third parties where necessary, such as couriers (for delivery) and payment gateways (for processing online payments). We do not sell your personal data.

3. Is it safe to pay online on your Website?

We use reputable payment gateways for online payments. Your card details are processed by the payment provider on their secure systems. We do not store full card numbers or CVV codes on our own servers.

4. How can I change or update my personal details?

You can contact our support team through email or our contact page and request to update your name, phone, email or address associated with your orders or account.

5. How do I stop receiving promotional messages?

You can unsubscribe from marketing emails using the link (if available), reply with the relevant stop keyword in SMS/WhatsApp where applicable, or contact us and ask to be removed from our marketing list.

6. Do you use cookies on the Website?

Yes, we use cookies to remember your preferences, keep your cart active, and analyse how visitors use our Website. You can manage or block cookies through your browser settings, but some features may not work correctly without them.

7. How do I contact you about my privacy or data?

You can email us at support@dastanjewellery.com or use the contact form on our Website if you have any questions or requests about how your data is collected, used or stored.